If you're a nail content creator wanting to monetize your nail content, you've come to the right place. I'm Crystal, I go by @lovefreshpaint on Instagram, I've been a content creator for almost 10 years, have been doing it full-time as a career since 2021, and have been mentoring other content creators since 2022. I love helping other creators learn how to navigate the world of brand deals because it's a world that many of us get thrust into just from having a presence on social media.
I know exactly how hard it to know what to charge at first, because so many of us started creating content for fun, and then suddenly we find brands in our DMs and we have no idea what a fair rate would be. It’s an entirely different world! Believe me when I say that what feels like a lot to you at first (when you first start charging) is usually far too low. 🥲
And I’m not just speaking for myself, as someone with a lot of experience and a decent-sized following, I’m privy to a LOT of brand deals with content creators of various sizes, so I’m seeing numbers that are being accepted first hand. 👀
One of the biggest mistakes I see people making with their pricing is giving flat rates for everything, and not taking into account your time, resources, experience, influence, and the variables that are unique to each partnership.
There’s a LOT of money in advertising, don’t forget that. If a brand wants to use your content then you deserve to be compensated. 💯
So, if you need help figuring out what to charge for nail swatches, nail videos, nail art content, etc, check out the resources at the link below, or feel free to message me on Instagram if you have any questions.
Learn what to charge for your nail content here
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